Jul 292 min read

CV Ksenia Kazakova

HR projects / TechPR / DevRel / Events

Work experience

HR project manager /Rosbank/ - 12.23 - to this day

Development of an employee competencies managing system for IT department.

Built competency matrices for key roles together with subject matter experts. Drew clear and transparent career tracks from intern to senior+ levels for the main roles. Developed a system for objective assessment of employee hard and soft skills.

Employer brand manager /Rosbank/ 07.22 - 11.23

Promotion of the IT employer's brand to external audience.

Created a brand promotion strategy for 2022-2023. Audit of the existing brand. Development and implementation of EVP. Organization of external meetups and partner participation in conferences (4.6 out of 5 average participant rating). Launched the club of brand ambassadors (x2 number of speakers at external events), the Telegram channel for an external digital audience (1k+ subscribers). Development blog on Habr (x1.5 number of views). No. 6 in Habr Career's rating of the best employers 2023. Expanded the team from 1 to 4 people (+2 DevRel and 1 smm).

DevRel /EPAM/ 10.21 - 07.22

Promoting Java Practices to potential employees.

Created a practice promotion strategy based on HR brand research. Successfully involved all stakeholders in the formation of the strategy. Facilitated a group of stakeholders in the process of developing a strategy. PM of the preparation for participation in the HighLoad conference.

Event manager /FIX LLC/ 06.16 - 10.21

Organization of internal and external events (50-600+ attendees)

Created and implemented 5 annual event strategies from concept, budget to final reporting; managed project teams (in-house and external), participated in the formation and strengthening of the company's HR brand

Organizing SEO Conference 2016, 2017, Profit Party 2017, FIX Conference 2019 (1000+ attendees)

Implementation of the event, including marketing and media planning, selection and training of speakers, selection and control of contractors. Acted as project manager at FIXConf

Event manager /Sportmax/ 04.15 - 06.16

Organization of mass and corporate sports events: managing the customer from the tender to closing the project, organizing advertising campaigns, media planning, monitoring of contractors, recruiting, writing scripts, accompanying clients after the event.

Promotion Manager /Abak Press/ 11.14 - 04.15

Promotion of the BLIZKO.ru portal and Blizko Repair magazine: providing the sales department with presentation materials, writing articles and posts for social networks, ensuring participation in partners' events, cross-media barter, holding clients' events, budget control, establishing barter relations with contractors

Event manager /LifeTime Event/ 07.12 - 08.14

Participation in the creation of an Event agency from scratch: SMM, organization of the company's workflow, implementation as a project manager for the agency's key clients;

Organization of event-projects: communication with the client, development and approval of commercial proposals, scripting, selection and control of contractors, project management.